Both in policy research and in business there are growing signs that a wider range of people are beginning to think about the challenges presented by an aging population in new ways. Another new report from the Young Foundation, The State of Happiness, describes one of the policy implications as  ‘building social networks across and between generations’ (p.64)  and that ‘government should be in the business of reducing stress, anxiety, loneliness and depression’ (p.87). Meanwhile, Peter Day, on his Radio 4 programme In Business has tried to summarise the business opportunities provided by an aging population; George Magnus discusses the need to increase the economic productivity of older people, raising the retirement age and a requirement for younger people to play a greater role in supporting older people.

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